Great investors onboard is definitely a tough job when you are building brands and developing a strong base for your business initially. Homepreneur is the new ambition that almost all households hear these days and to make it better as well as bigger, homemakers need to go that extra mile too. Impressing the business circles for a good association involves idea and strategy which can fetch real returns and promote a good image of the in-house growing brand.
Here are some tips that can be beneficial for a homepreneur to turn the tables in his/her favor:
* Communication Skills: It’s very important to have a good command over communication skills if one is looking for investors to put their capital in the business. Sometimes, loss of communication or poor presentation could turn off an investor.
Certain ed-tech start-ups offer industry-specific courses that provide apt knowledge even if you are not a seasoned employee in that industry. Such courses help you not only develop your verbal communication skills but also help you in networking — a critical factor while building a venture. If you master your communication skills then you will have the power of storytelling and it will make your project more memorable and easier to relate to.
* Reskill and upskill yourself: If it has been a while since worked and you are getting back in the game, there’s a high possibility your skills need a refresher course, specifically if that is what you are relying on to start your own venture. There are start-ups that help individuals get reskilled.
* Mentorship courses: There’s a huge women’s workforce that remains untapped. If one is willing to start a woman-centric business, there are organizations that help such workforce getting the right set of mentorship courses to be employable.
* Networking: In tier II and III cities, where the culture of the corporate world is yet to reach, it is often noticed that people with even an authentic business model fail to find angel investors. One of the major reasons is that they lack knowledge of the corporate networking culture that one needs while presenting such pitches. From creating a presentation to delivering the pitch, it requires a fluency which comes with a strong verbal and communication background. There is a particular breed of ed-tech startup apps that help get your hired crew trained better.
* Watch while you talk: Don’t oversell. Investors like to hear the truth. Though they want to make a profit, they don’t want you to offer bogus claims. So don’t make promises you’re not sure you can keep.
* Steel yourself to criticism: Take all the negative feedback that may come without lashing out. If need be, go back to the drawing board to make necessary adjustments to better prepare for your next investor meeting.